Website Review

Our website review is an affordable service aimed especially at small businesses.

We evaluate the following items as part of the review process:

Website Review 1: Site Purpose

Does the site have a distinct, recognisable purpose?
Is that purpose reinforced throughout the site?
Does the site prominently feature the company's unique selling point(s).
Is it extremely obvious to visitor why they should do i.e. purchase products or services.

Website Review 2: Finding the Website

URL Structure
URL Publication
Search Engines & Search Engine Placement
In-Coming Links
Traffic Review

Website Review 3: Content

Does the site have a substantial amount of significant content
Is the content frequently updated?
Are brochures, specifications and technical articles available in Adobe Acrobat (pdf) format?
Can relevant articles in trade magazines and technical publications be accessed from the site?

Website Review 4: Navigation

Does the site have a consistent feel and appearance?
Is the use of scrolling minimized, especially on primary navigation pages.
Is a consistent navigation system provided?
Is the site too deep i.e. too many clicks to find desired info?

Website Review 5: Branding

Does each page display the corporate logo?
Are colors consistent with other corporate images?

Website Review 6: General

Would the site be considered visually appealing by its target audience?
Attention to details i.e. spelling errors, broken graphics and broken links.
Sufficient product & service information to make a choice?
Does the site work with all of the main web browsers?

While the above is not meant to be exhaustive and does vary from website to website but it does give a good general idea of the steps involved in website review.

If you would like more information about our website review services please call us on 056 7708389 or 086 1541049 or drop us an email at info@istech.ie

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