Google AdWords is a system which allows a user to place advertisements for their business/website which are displayed along with search results when someone searches Google using a keyword(s) that triggers the ad. Advertisements can also be displayed on Google's content network i.e. Gmail.
Google levies a charge, known as cost per click, when someone clicks on your ad which in turn brings them to your website. This charge varies from a couple of cents to a couple of euro or more depending on how many other similar advertisements exist.
There's no minimum monthly charge with AdWords - just a nominal activation fee.
In our opinion Google AdWords should not be used as a substitute for a website that suffers from poor search engine optimisation but it can prove useful in the face of high levels of competition or where a business wishes to establish itself in a new geographical location.
We can help you in one of two ways:
- We can setup and manage Google AdWords campaign(s) on your behalf.
- We can help you setup Google AdWords campaign(s) and provide assistance and advice on an on-going basis.
If you would like more information about our Google AdWords services please call us on 056 7708389 or 086 1541049 or drop us an email at info@istech.ie
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